If employees doubt their ability to sell $60,000 in December, which key factor of goal-setting is impacted?

When employees doubt their ability to sell $60,000 in December, the key factor of goal-setting that is impacted is attainability.

Attainability refers to whether a goal is realistic and achievable given the resources, constraints, and skills of the individuals involved. If employees lack confidence in their ability to reach the sales target, it suggests that they perceive the goal as beyond their current capabilities. This doubt can stem from various factors such as past performance, current market conditions, or a lack of necessary skills or support.

When goals are seen as unattainable, it can lead to decreased motivation and engagement among employees. They may feel overwhelmed or discouraged, which can further impair their performance in trying to meet the goal. Attainability is crucial because goals should challenge employees while still being within reach, ensuring that they feel empowered to achieve them rather than feeling demoralized.

Other factors like relevance, measurability, and specificity play important roles in goal-setting as well, but they do not directly address the perceived capability of employees to achieve the goal, which is central to the concept of attainability.